Churn rescue · Net-new · Timed to the moment

Renew what's yours.
Grow what's next.

Keep the customers quietly slipping away. Win the high-intent buyers, at the moment they're ready. Then find a market full of your best customers - from signals already in your CRM and ERP.

Stream 1 · Churn Rescue Stream 2 · Net-New Lead Engine
Revenue trajectoryrescued · won · scaled
left alone
1 · Churn rescued
2 · Won in-window
3 · Lookalikes at scale
The problem

You lose revenue twice: the customer slipping away, and the buyer you reach too late.

5-7×more expensive to win a new customer than to keep the one you have
~30%of silent churn is recoverable when it's caught early enough to act
Zeronew data spend or headcount to find more of your best customers

Revenue leaks two ways: the customer who walks out, and the buyer who never walks in. Perennova catches both - while there's still time to act.

The business case

Built for the numbers you're judged on.

In a market where growth is harder and more expensive to win, the cheapest revenue is the revenue you already have. Perennova turns signals you already own into the three outcomes on every board agenda - without adding cost to serve.

Churn avoidanceProtect net revenue retention

Industry estimates put winning a new customer at 5-7× the cost of keeping one. Perennova defends the book you've already paid to win, account by account.

Net-newHigh-intent buyers, in their window

Surface the buyers already showing intent and reach them before the decision's made - from signals you already own. No new data spend, no cold list.

Revenue growthRecover, then scale

Win back the churning book, then clone your best customers to find net-new at scale - growth that compounds.

Cost to serveNo new headcount

Reach every account in a human way without expanding the team. Margin-friendly by design.

It pays for itself on the first few accounts you keep.

One engine, two streams

Renew what's yours - and grow what's next.

The same data that flags a fading relationship surfaces the next one worth winning. One layer, two jobs - and the timing to act on both before the window closes.

Stream 1

Churn Rescue

Save the silent leavers. Perennova scores every account by segment and seasonality, then fires the right intervention before the relationship is gone.

  • An adaptive churn score, not a single blunt number
  • Event & parameter triggers - first shipment, volume, anomalies
  • A packaged notification, handed to a rep for the human touch
Stream 2

Net-New Lead Engine

Catch the high-intent buyers showing their hand now - then clone your best customers to find a market full of net-new just like them. Reactive and proactive, from signals you already own.

  • High-intent buyers surfaced, pre-qualified and reached in their window
  • Lookalike net-new modelled on your best accounts
  • Engaged your way - one-to-one, or bulk campaigns at scale
Net-new at scale

Don't just catch demand - clone your best customers.

Beyond the buyers raising their hand today, Perennova keeps an always-on model of your ideal account - built from your own data and our AI-sourced signal - then hunts the market for net-new that look just like them. Reach them one-to-one, or at scale.

01 · Model the ideal

Who actually works

An always-on profile of the customers who stay, grow and pay - learned from your data, sharpened by our AI signal.

02 · Match the market

Find the lookalikes

Scan the market for net-new accounts that mirror your best - the ones most likely to become your next great customer.

03 · Engage your way

Direct, or at scale

One-to-one where the value's highest, or bulk campaigns built to compound pipeline - net-new at scale.

More of who already works - on tap. That's how revenue compounds.

How it works

It sits on your stack - and goes to work quietly.

No re-platform. Perennova reads the operational, CRM and ERP data you already have, then runs the loop continuously.

1

Connect

Plug into your CRM and ERP. Perennova reads the signals already flowing through your business.

2

Score

Every account is scored for churn risk and opportunity - by segment, by seasonality, continuously.

3

Trigger

Events and anomalies fire the right play - a rescue, a check-in, or a net-new lead to chase.

4

Hand off

A packaged notification reaches a rep, who makes the human, personal contact that closes the loop.

5

Activate

Push the read, the score and the next move back where your team already works - Calendar & Mail, CRM and ERP.

Optional · coming soon
Signal Intelligence · Coming soon

Every signal in. Your next move out.

Every signal - yours and ours - flows into one layer. Your CRM and ERP history, operational and shipment data, third-party intent, and the buying-group patterns behind an account become a clear, cited read: who's quietly slipping, who's worth winning, why now, and the next move you can defend - with a readiness that shifts in real time. Don't just collect signals. Understand them, and act - on both what's yours to keep and what's next to win.

Signal detectionSurface the moments that matter - a first shipment, a volume dip, a fresh partnership - out of the everyday noise.
Pattern identificationLearn what churn actually looks like, and what a win actually looks like, by segment and by season.
The next moveTurn the pattern into a rescue play or a net-new approach your team can defend - and act on.
Perennova Signal
Intelligence
Sense
Score
Decide
Act
Learn
01 · Sense

Sense

Reads the signals already moving through your CRM and ERP - a first shipment, a volume dip, a fresh partnership.

Nothing slips by unseen
Activated where you already work
Microsoft 365 Gmail Salesforce Cargowise Your CRM & ERP
Insights, scores and the next move pushed back into Calendar, Mail, CRM and ERP - so action happens without leaving the tools your team lives in.
Built by vertical

One engine. A focused brand for each industry.

Perennova is built once and tuned for the way each industry actually loses and wins customers - rolled out one proven vertical at a time.

Now · Live

Perennova Freight

Freight forwarding & logistics, where customers arrive, go untouched, and churn out silently. The first proving ground - live with a pilot today.

Next

Perennova Assure

Insurance - brokers and underwriters carry the same silent-attrition problem at renewal. The same rescue engine, tuned for the book.

Then

Perennova for SME

Sequenced sub-verticals that run on the same core engine - every recurring-revenue business that loses customers it never sees leaving.

Why Perennova

Care at scale - without adding headcount.

The point isn't more software. It's reaching every customer in a human way, from signals you already own.

Care at scale

Create moments, memories and advancements - even on a first engagement - without adding a single sales rep.

A score that adapts

Scored by segment and seasonality, with extra rules feeding the model - never one blunt number.

The right moment, every time

Buyers move in windows. Perennova flags high-intent accounts at the peak of theirs and fires the play while you can still shape the outcome - not after the door's shut.

Enrich, prospect, notify

AI enrichment plus net-new suspects, packaged and handed to the right person at the right moment.

Partners & investors

Built inside a venture studio - open to the right partners.

CustomersRecurring-revenue teams who want to stop losing customers they never see leaving.
ChannelCRM, ERP and industry platforms whose customers carry the silent-churn problem.
InvestorsFoundation investors who know a vertical cold - and want to anchor it.
Talk to us about partnering
The name

Perennial + nova

The plant that returns season after season - and spreads. Perennial, it endures: recurring relationships, recurring revenue, customers that come back. Nova, it renews: the bright signal that re-ignites what's fading and surfaces what's next.

One word for both streams - renew what's yours, grow what's next.

An Anamata Labs company
The impact, in their words

30 seconds on what it's worth.

An operations leader at a freight forwarder, on the revenue they stopped losing - and started finding.

Operations DirectorFreight forwarder · AU/NZ
“We were losing accounts we never saw leaving. Now the team gets the nudge before it happens - right inside the tools they already use. We've kept business we'd written off, and found new lanes we'd have missed.”
$0.0Mrevenue retained
0%fewer silent churns
0net-new leads surfaced
0:00 / 0:30
Play the 30-second story

Illustrative example - figures are directional, not a named client. A filmed, voiced version can be produced from the ready-made script.

Get started

See your silent churn - then watch it recover.

Book a 30-minute walkthrough. We'll map the engine onto your CRM and ERP and show you the revenue already sitting in your book.